Globalization is important for companies to explore international markets to enhance competitive advantage and to seek growth and profit. Today, decision-makers are focusing their attention on one of the hottest "growth frontiers": India, because they cannot ignore one of the most promising new markets of the decade to come. However, to make the best of a marketplace, it is important for the business to analyze the political, economic, social, legal and technological environment to determine the potential and ease of entering a market. to such organizations, Legaligence provides the much needed macroeconomic intelligence and analysis about multiple factors:
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To make the best of a marketplace, it is important for the business to analyze the political, economic, social, legal and technological environment to determine the potential and ease of entering a market. To such organizations, Legaligence provides the much needed macroeconomic intelligence and analysis.
To become successful in a market place, the organization needs to understand the dynamic business landscape and carefully evaluate the growth drivers, market size and operational risks. Legaligence provides detailed microeconomic intelligence and analysis about market, product, positioning, competition and pricing..
Competitive intelligence is extremely important. Legaligence provides strategically meaningful insights to the organization on many aspects of competition - their businesses, their movements, and their product and marketing strategies.
Customer intelligence is important for understanding effectiveness of a marketing campaign, understand customer expectations, and devise value maximization strategies to maximize the revenues.
Brand Reputation is key not only to growth but in fact to the survival of any organization. Legaligence not only captures brand mentions as and when they happen (both online as well as offline) and provides actionable inputs so that the brand is protected.